Analysis of the DVD cover for meangirls
The function of the DVD cover is to attract an audience so they are drawn into buy and watch the film.
The first thing your eyes would be drawn to on the cover is the masthead and the images of the girls because it stands out on the pink and purple background. The connotations of pink and purple are love, sex and femininity, this easily suggest the genre of the film as being a chick-flick teen movie.
The masthead is the biggest font on the cover and the word mean is written in bold, this would give the audience an idea of what the films story is about, bitchy girls which is seen as being a convention of a teen movie.
The dominant image is of medium long shot of Lindsay Lohan looking at the three girls behind her, as she is the bigger image on the cover is would mean that she I the protagonist and hero of the film. The long shot of the three girls behind her would be the villains, this is also emphasised through the back of the cover where there are three Polaroid pictures with mean, meaner, and meanest written underneath each one.
The way they are dressed could be seen as tarty and being objectified for men/ boys to look at and in teen movies girls are always expected to impress boy which can be seen as a stereotype of teenage girls as well.
Another thing that stands out on the cover are quotes from Cosmo and the times saying that its “teen movie of the year” and “irresistibly funny”, this would attracts it audience as it makes out how good the film is.
Before a person buys a film they would most likely read the blurb on the back and this would appeal to its audience as it is as a diary entry and it seems to be put in a book with pictures stuck on it and this mentions a bit of the narrative. The special features are also put on top of a pink piece of paper with kiss marks on it which could be seen as a love note.
The primary audience it would appeal to are teenagers as most of the characters are teenagers and the secondary audience would be fans of Lindsay Lohan as she is a well known actress in Hollywood.
The text box underneath is important as it gives the age certificate of what the audience it is appropriate for, it also mentions who it is distributed by which is paramount pictures.
Overall the cover attracts its audience and persuades them to buy the film so the cover fulfils it purpose.
The first thing your eyes would be drawn to on the cover is the masthead and the images of the girls because it stands out on the pink and purple background. The connotations of pink and purple are love, sex and femininity, this easily suggest the genre of the film as being a chick-flick teen movie.
The masthead is the biggest font on the cover and the word mean is written in bold, this would give the audience an idea of what the films story is about, bitchy girls which is seen as being a convention of a teen movie.
The dominant image is of medium long shot of Lindsay Lohan looking at the three girls behind her, as she is the bigger image on the cover is would mean that she I the protagonist and hero of the film. The long shot of the three girls behind her would be the villains, this is also emphasised through the back of the cover where there are three Polaroid pictures with mean, meaner, and meanest written underneath each one.
The way they are dressed could be seen as tarty and being objectified for men/ boys to look at and in teen movies girls are always expected to impress boy which can be seen as a stereotype of teenage girls as well.
Another thing that stands out on the cover are quotes from Cosmo and the times saying that its “teen movie of the year” and “irresistibly funny”, this would attracts it audience as it makes out how good the film is.
Before a person buys a film they would most likely read the blurb on the back and this would appeal to its audience as it is as a diary entry and it seems to be put in a book with pictures stuck on it and this mentions a bit of the narrative. The special features are also put on top of a pink piece of paper with kiss marks on it which could be seen as a love note.
The primary audience it would appeal to are teenagers as most of the characters are teenagers and the secondary audience would be fans of Lindsay Lohan as she is a well known actress in Hollywood.
The text box underneath is important as it gives the age certificate of what the audience it is appropriate for, it also mentions who it is distributed by which is paramount pictures.
Overall the cover attracts its audience and persuades them to buy the film so the cover fulfils it purpose.
posted by ~*Anika*~ @ 3:01 PM
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